Imagine
Imagine people are listened to,
Isn't it hard to do.
Fewer complaints and hassle,
And no bank crisis too.
...
Borrowing from John Lennon's "Imagine" could be fun for many modern
ills but runs the risk of losing the real point we have arrived to make: customers should imagine
regaining influence, importance and the value we once had, when our need for a fair deal and
our trust was more often honoured by business, services and politicians, and the
machinery of the state.
Imagine influencing your bank to treat every account not as
a number but as the customer, who needs to be treated fairly; and needs the many lessons in the crisis to be learned
for history not to be repeated. |
Imagine influencing politicians to open the doors of government,
regulators, services so that ordinary people can influence great change in those things
that are no longer working (tube strikes, some banks...); and little change for
those that still are (keep libraries...)
Imagine the unimaginable ideas founded on the digital-age that have taken-off,
propelled by ordinary people:
Twitter, Facebook, Email, mobiles, the internet!
Now imagine ordinary people
using this digital age to channel their influence in an independent forum
dedicated to cause change for the good
of the customer, their family, and the greater good of society -
you've imagined: CustomersUnited.
“Our remedies oft in
ourselves do lie...”
Shakespeare,
All's Well That Ends Well. |
CU
gathering the Influence of customers in many
forms and across all sectors, brings it to business, regulator and government:
Imagine as a corporate bank seeing the pattern of
performance being experienced by your customers, and you course-correcting to
improve as well as keep your brand promise.
Imagine as the new FSA seeing a summary feed of that same pattern but across
all banks in all regions: to better monitor, better regulate, and take
pre-emptive action against any behaviour that is detrimental to the customer of
the sector, long before it becomes a damaging problem.
Imagine as a government department seeing a national feed of that same
pattern but across the entire sector and multiple sectors: to better manage in your
term in office, for all business
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